Eric Cantor

Virginia Congressman - Election 2008

Eric Cantor’s Winning Strategy
Grabbed the attention of voters with creative approach, personal letters and smart targeting

Congressman Eric Cantor won a remarkable 63% of the vote against Democrat Anita Hartke. Over the years, Congressman Cantor has retained Creative Direct to produce targeted mailings to help ensure victory. In 2008, he kept his winning team together. Creative Direct’s Ray Allen, Jr. served as general consultant and produced a series of targeted mailings for the campaign helping Congressman Cantor win decisively.

Creative Direct also manages Congressman Cantor’s direct mail fundraising program. This highly effective program has more than doubled the numbers of small donors through an aggressive prospecting program and has vastly increased the total net revenue to the campaign by regularly communicating to his donor base with compelling personal letters and unique envelopes that get opened every time.

Case Studies

Take a moment to learn how our winning direct mail made the difference in some of the most competitive races in the country.